Hello JAM fans...
Today, JAM sends out demo presentations of new jingle packages on stereo CD's and posts them to our demo download page. Prior to 1989, however, demos were usually sent out to prospective clients on reel-to-reel tapes or on cassettes. Collectors are often interested in the special tape box labels which were used for JAM demos through the years. Here's the complete history:
On nine occasions we designed a custom box label to go along with a new package. Click on any of these labels to see a larger version, read more about the package, and hear a few sample cuts.
For other demo tapes, and finished production delivered to our clients, we have used two standard label designs through the years.
The standard label was used as the starting point for many other demo boxes. The name of each new jingle package was usually given its own design which was then overprinted on the basic JAM label, as seen in these examples:
In 1987 JAM moved into our own brand new building. This change of address caused us to revise all of our printed material including the tape box labels.
We continued the tradition of overprinting the package names on the basic JAM label, as in these examples:
Today, our standard CD cover is an adaptation of this design.